Millennials, Social Media, and Politics

As social media evolves, we now see the diversity of ways it matters in people’s lives: for informal learning, entertainment, access to news and information, participating in civic and political life, and to connect to people with whom they share common interests. When asked where they get “most” of their news, more than twice as many Millennials name social media (31%) as name the next closest source (16%, for online news sites). A majority of Millennials have signed an online petition, more than 1 in 4 have become more involved in a social or political issue because of something they saw in social media, and nearly 1 in 5 have participated in social media campaigns to influence a government decision or action.